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On Thursday, April 20 and Friday, April 21, the INTERALPIN INSPIRATION DAYS 2023 will take place at the forum 2 of Messe Innsbruck within the scope of the INTERALPIN trade fair again.

Visitors can look forward to keynote speeches and presentations from high-profile industry professionals, with sustainability being one of the main topics. This knowledge transfer constitutes excellent added value for visitors and companies at INTERALPIN.

》Download Interalpin Inspiration Days Folder (PDF)

INTERALPIN Inspiration Days Livestream

All those who cannot be at the INTERALPIN have the opportunity to follow the sessions online via INTERALPIN TV in German and English. The keynotes and lectures will be streamed live on YouTube (EN & DE) at

》To the YouTube livestream


Thursday, April 20, 2023

MesseForum, 2nd floor

European Travel Commission

Session 1: 9:30–11:00 am
The future and prospects of tourism

Keynote: Quo Vadis – a look into the future of European tourism
Keynote Speaker: Dr. Eduardo Santander (CEO European Travel Commission)

Lecture 1: The liftticket on the mobilephone – Markus Weyrer (Axess AG)

Lecture 2: Tourism as a part of the entertainment industry and the resulting challenges  – Mag. Gernot Paesold (Bright Places GmbH)

Lecture 3: Quo vadis alpine tourism - future with and without snow – Mag. Markus Redl (ecoplus Alpin GmbH)

Panel discussion:

Dr. Eduardo Santander (European Travel Comission)
Isabella Hinterleitner, MA (ecoplus Alpin GmbH)
Gernot Paesold (Bright Places GmbH)
Markus Weyrer (Axess AG)

Summary of a somewhat different kind by Markus Linder

Session 2: 12:30–13:45 pm
Marketing & Data

Keynote: The way to zero water loss – Together against the water crisis and for safety in the mountains
Keynote Speaker: Jürg Brand (President of the Swiss vonRoll infratec Group)


Lecture 1: Data is more than just a trend. Successfully overcoming challenges in expanding data-driven business models – Monika Oblonczek, Andreas Tschauner (Auvaria Technology GmbH)


Lecture 2: Data analysis in snowmaking. The path to increased efficiency. – Markus Pfeifer (TechnoAlpin AG)

Lecture 3: Resort management redefined. The digital ski resort – Lukas Emberger (Skadii GmbH)

Lecture 4: How dynamic pricing is revolutionising the mountain cable car industry – Jonas Meuli (Pricenow AG)


Session 3: 15:30–16:45 pm
Sustainability in alpine tourism

Keynote: Electromobility and alternative engines under extreme conditions
Keynote Speaker:  Prof. DI Dr. Helmut Eichlseder (Graz University of Technology)


Lecture: Fossil free in 5 minutes – Liene Norberg (Biofuel Express Austria GmbH)

Panel discussion:

Prof. DI Dr. Helmut Eichlseder (Technische Universität Graz)
Liene Norberg (Biofuel Express Austria GmbH))
Ing. Johannes Mayer (GF Schmittenhöhebahn AG)
Markus Wolf (CEO Weisse Arena Gruppe)
Dr. Christian Oberwinkler (CTO Kässbohrer Geländefahrzeug AG)

Summary of a somewhat different kind by Markus Linder


Friday, April 21, 2023

MesseForum, 2nd floor

Session 4: 10:00–11:30 am
Innovation and presentation at the mountain

Keynote: The strategic logic of success in Alpine tourism
Keynote Speaker: Prof. Dr. Hubert Siller (Management Center Innsbruck)

Practitioner Keynote: Sölden and its advantages – Jack Falkner (CEO Bergbahnen Sölden)

Lecture 1: The future of mountain tourism. Are we fit for the future and capable of meeting the wishes of the next generation? – Mag. Ursula Weixlbaumer-Norz (Kids & Fun Consulting)

Lecture 2: Starting the ski season prior to freezing temperatures - How next generation of snow storage saves water and energy too – Mikko Martikainen und Kalle Palander (Snow Secure)

Summary of a somewhat different kind by Markus Linder

All presentations will be interpreted into German/English.




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